why-choose-noldus-measuring-behavior

What makes Noldus special in measuring behavior?

Why do we write e-books, white papers and even this blog? What drives us in behavioral research? And why choose Noldus?
understanding-micro-dynamics-couples-interactions

Understanding the micro-dynamics of couples’ interactions

How do aspects of romantic relationships, such as communication and emotions, develop during real-time couples’ interactions? Myrto Dolcetti and her team conducted a study on this.
brand-authenticity-ads

How does perception of brand authenticity affect ad performance?

For brands seeking to resonate with customers, being seen as authentic is vital. Using custom expressions in FaceReader, we explore how perception of brand authenticity relates to ad performance.
baby-facereader-automated-facial-expression-analysis

Using Baby FaceReader for automated analysis of infant emotions

What if you had a way to understand a baby's unspoken needs? Analyzing facial expressions in infants helps researchers and caregivers understand more about the early development of emotions and social interactions.
why-you-should-use-custom-expressions

Why you should use custom expressions in your facial expression analysis

Using custom expressions in facial expression analysis can unlock a deeper understanding of human behavior. How can you use custom expressions in different fields of research?
round-robin-dyadic-interactions

Round Robin design: a pragmatic approach to dyadic interaction research

In the exploration of dyadic interactions within psychology research, the Round Robin design emerges as a practical and essential piece of methodology.
facial-mimicry-autism-spectrum-disorders

Facial mimicry and social cognition in children with autism spectrum disorder

When we want to understand each other better, we tend to copy one another's facial expressions. How does this work in children with autism spectrum disorder? In this blog post, you’ll learn more about facial mimicry in ASD.
self-design-feedback-and-abandonment

From start to finish: decreasing abandonment when self-designing a product

Research shows that we like to design your own products, but often abandon the process before we're done. Does it help to provide feedback, and if so, what type of feedback works best?
self-design-abandonment-behavior

Design your own product: consumer experience and abandonment behavior

Researchers Krause and Franke studied how our experiences change while designing our own products. How do these experiences influence whether we finish a product or abandon the process?
self-design-consumer-experience

Just the way I want it: a study on consumer experience in self-designing

Consumer research suggests that you value a product more when you design it yourself - like sneakers or a gift. So, why do we abandon the self-design process so often? Find out in this blog post!