Noldus Information Technology

Our mission

Our vision

We are here to help you to improve your research, engineering, teaching and training. Together with our partners, we create innovative software, hardware and integrated systems for the measurement and analysis of human and animal behavior. Our open solutions facilitate data exchange and insights discovery, allowing you to make results rapidly and easily available, anytime and anywhere, while safeguarding privacy and security. Listening to our stakeholders and sharing our knowledge, we are inspired by scientific and societal challenges and can respond to the demands of today and prepare for those of tomorrow.


Our vision

Our mission

We envision a world in which our tools for the measurement of behavior, health and wellbeing enable professionals to develop innovative products and services that contribute to sustainable development and quality of life.

We apply the latest sensor technology, computer vision, machine learning and AI techniques to develop cutting-edge tools for science and practice. These allow our customers to measure a wealth of modalities, from behavior and physiology to emotion, cognition, and user experience. Our tools support the objective assessment of health and wellbeing, in humans and animals, and thus contribute to better solutions for precision livestock farming, sustainable crop protection, and healthy food choice. Our innovations accelerate the development of new drugs to treat diseases, better medical care, smart homes, more usable products and websites, and safer cars, airplanes and work environments.

This vision is made real by our people, passion and technology.