Measuring or assessing emotions is not always straightforward and easy. How do we view the nature of emotions in the first place?
Emotions are created in the brain: Neuroscience research in the past decades has shown that our brain gives meaning to our experiences and sensations, through concepts such as emotions.
Do people display different emotions when they watch a commercial with or without negative campaigns? Sabine Dennert shares her findings in this guest blog post.
For the past twenty years, the demand for cosmetic procedures to the face has increased drastically. New technologies have become available that make it possible to look ‘better and younger’.
Biometric research is the study of subconscious processes related to attention, cognition, emotion, and physiological arousal.
Usability testing is an essential part of user centered design processes. It is necessary to evaluate prototypes. So how do you build a usability lab? This how to will help you out!
Of all human expressions, a smile is the most universal. But can you tell which smile is real and which is false?
Many researchers have turned towards using automated facial expression recognition software to better provide an objective assessment of emotions.
In this unique lab, technology is applied to understanding user experience, behavior on social media, and much more.
Many companies are seeking ways to understand consumer emotions in order to predict product acceptability. Here are three ways you could set up your study to assess consumer emotions.