Biometric research is the study of subconscious processes related to attention, cognition, emotion, and physiological arousal.
Usability testing is an essential part of user centered design processes. It is necessary to evaluate prototypes. So how do you build a usability lab? This how to will help you out!
Of all human expressions, a smile is the most universal. But can you tell which smile is real and which is false?
Many researchers have turned towards using automated facial expression recognition software to better provide an objective assessment of emotions.
In this unique lab, technology is applied to understanding user experience, behavior on social media, and much more.
Many companies are seeking ways to understand consumer emotions in order to predict product acceptability. Here are three ways you could set up your study to assess consumer emotions.
Music affects people, that's for sure. But to what extent varies per person. To measure facial expressions during a musical experiment, FaceReader Online is the easy-to-use tool.
Using simulated medical encounters, Dr. Crapanzano and her team measured the influence of bias in the medical students' diagnosis and treatment plans for a patient presenting as mildly depressed.
Recent scientific research shows that emotional expressions like anger and happiness matter in being successful in the group phase of the soccer World Cup.
Researchers all over the world are trying to find ways to measure real consumer responses and behavior.