3 White Papers and Case Studies on Psychology ResearchPrimary tabs
Research into understanding human perception has been around for centuries. At Noldus, we have dedicated ourselves to make the best tools to advance human behavioral research for over 25 years and love to share our knowledge!
Four ways to study visitor behavior
Museums, zoos, theme parks, and aquariums all observe the behavior of their visitors in order to find the best ways to entertain and educate.
Exploring psychophysiological research methods
More and more, scientists across a wide spectrum of research backgrounds are recognizing the relevance of psychophysiological methods.
Controlled conditions and accurate data recording are key in scientific success and a stationary lab provides these controlled conditions while allowing scientists to observe test participants unobtrusively.
Why classroom observation matters
Classroom behavior is often difficult to follow as researchers simply don’t have enough eyes and ears to catch everything that happens.
Code video observations
For those who aren’t familiar with Elmo, let’s meet him! Elmo is a Muppet character on the children’s television show Sesame Street.
Three ways how to measure consumer behavior
Measure eating behaviors and consumers likes and dislikes, measure consumer behavior on mobile phones, and measure shopping behavior using mobile technology
2 Examples of eye tracking lab set-ups
Wouldn’t every researcher want to automate certain measurements and save valuable time? In the 1800s, the study of eye movements for instance was done by means of direct observations!
Behavioral data collection
A few years ago it might have seemed quite futuristic, but nowadays researchers are more and more developing and building living labs and smart homes.
Infusion Systems Ltd, manufacturers of the I-CubeX family of sensors have published a web page about behavior measurement
Noldus provides many solutions for research on the behavior of both animals and humans. On occasion, a Noldus solution is used for both animal and human research at the same time.