Spatial behavior tracking

TrackLab

TrackLab™ is the complete tracking solution for your research on human behavior. Save time on data collection and analysis, and obtain real-time insights into a wide range of spatial behaviors.

Why you should use TrackLab

  • Rely on highly accurate tracking data for your research
  • Gain insights into social interactions, consumer behavior, and space utilization
  • Easily access, collect, analyze, and visualize your data
 

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Research areas

TrackLab is used for behavioral research in various fields, such as psychology, education, consumer behavior, wayfinding, healthcare, and many more.

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Tracking technology

TrackLab works with Ultra-wideband (UWB) technology to collect data on subjects’ location and movement. It is a tag-based system, using UWB tags that are compact, lightweight, and non-intrusive.

 


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Easy to use

TrackLab allows you to control recording sessions manually or with a calendar-based scheduling tool. After data collection, you can replay data and use heatmaps, trackplots, and graphs to visualize your results.

 
 


How does TrackLab work?

TrackLab supports you in the complete process of your work, from research set-up to data collection and analysis. TrackLab benefits researchers in retail environments, healthcare facilities, educational institutions, and many more.

 
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Want to learn more?

Find resources about TrackLab, read about new and upcoming functionalities, or learn about how TrackLab can benefit your research!

 

Relevant blogs

chickenstress-project

ChickenStress project

The abolition of battery farming has improved chicken welfare, but there are still problems like feather pecking. In the ChickenStress project, we will try to understand better how to reduce stress and improve welfare.
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Examples of Animal Behavior Research

Researchers in ethology are interested in understanding all aspects of animal behavior. We have highlighted some great examples of Animal Behavior Research on our Behavioral Research Blog.
retail-analysis

Retail analysis - Using TrackLab in a supermarket

Noldus Information Technology teamed up with Jan Linders supermarkets, a chain of supermarkets in the southern part of The Netherlands.
 
Ready to kick start your research?
Want better insights and faster results? Contact us now to learn how we can help you!

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