Behavioral Research Blog - FaceReader

Insects are often termed the "food of the future," as they are a healthy and more sustainable alternative to conventional protein sources. But are we ready to face this new culinary frontier?

As the world seeks more efficient research methods, automated facial expression analysis tools offer great potential for studying facial expressions. Could these tools be applied to pain assessment?

Get your face read, your brain measured, and your heart rate checked. Innovative research methods and techniques found their way into neuromarketing.

In Faux Out-Of-Home (FOOH) advertisement, real-world images are combined with computer-generated imagery and shared on social media. What happens to consumers' perceptions and emotions when you disclose that AI was used?

Generation Z has the shortest attention span for commercials, yet they are becoming an increasingly important market segment. Understanding what captures their interest and how to engage them in commercials is crucial.

What should you consider when setting up a study in the field of development psychology? Read on to learn more about methods, designs & tools.

In this blog post, we'll dive deeper into the validity and different applications of FaceReader — the most robust tool for automated facial expression analysis.

We want to set the spotlight on new developments and publications in Human Factors and Ergonomics research. From maritime simulation centers to the use of video observations in human factors research.

Facial expressions offer a rich source of information about human emotions. In this study, Elisa Landmann examines the best ways to collect, handle, and analyze FaceReader data in different areas of research.

Emotions deeply influence our daily lives, shaping our moods and behaviors - including our decision making. That's why facial expression analysis is often used in consumer and behavior research.