Rodents are the most common model organisms in biomedical research. Automated gait analysis provides a precise and objective means of analyzing behavioral and physiological changes in rodent models.
Researchers in ethology are interested in understanding all aspects of animal behavior. We have highlighted some great examples of Animal Behavior Research on our Behavioral Research Blog.
How do consumer researchers get valuable data? Consumer and market researchers can turn to observation and experimentation to observe consumers. Declared vs. revealed data.
Serotonin is a busy neurotransmitter, influencing processes as memory, mood, emotion, appetite, and sexuality. A prime role for this neurotransmitter is social behavior, across a variety of species; humans, rodents, primates.