
How to build a consumer behavior research lab?
In order to get off to a good start, it is best to describe the research or tests that are going to be performed in detail.

Parent – child interaction – research in a lab and on-site
Early in life, children are not capable of filling out a complete questionnaire or talking to an interviewer.

Infant behavior experiments
When a baby is born prematurely, this baby and his or her parents often experience a rough start. You can think about eating problems, high risk of infection, or even anemia.

Systematic behavioral observation – two coding scales
Structured observations are one of the many ways to gather data. Observing behavior rather than asking questions about it can provide you with a multitude of valuable information.

How to collect high quality data in an observation lab
Controlled conditions and accurate data recording are key in scientific success and a stationary lab provides these controlled conditions while allowing scientists to observe test participants unobtrusively.