
Who is the best product representative?
We all have our favorite celebrities, then there are those we love to hate. Who would you want to pay to represent your product or brand?

Measuring flow
Real time measurement techniques like FaceReader might be the key to measuring flow in real-time.

EthoVision XT and the open field test
Imagine you are dropped in the center of a wide open field. Would you explore the entire area? Or hunker down around the edges, fearing predators and other unknowns?

Emotion analysis can be beneficial to researchers in decision making
David Schindler and colleagues developed a software, µCap (muCap), which is capable of creating a link between video footage and phases of the experiment, suitable for automated analysis in FaceReader.

Zebrafish provide key insights into alcohol addiction
Why is it that when people drink, only small subsets of individuals develop an alcohol addiction? Steven Tran from the Gerlai Lab tells us why zebrafish are very helpful in the search for the answer to this question.

Seizing fish: a high-throughput screen for novel antiepileptic drugs
The lab of Prof. Richard Baines investigates how the electrical development of neurons is regulated. His research was long based on the larvae of fruitfly, but the lab recently started using zebrafish larvae.

Dementia symptoms following surgery
This week we have a guest post by Iris Hovens. She has done some really interesting research into the consequences of surgery in terms of reduced memory and concentration problems.

Behavioral techniques to empower consumers: resisting persuasion by controlling
The role of facial expression in resisting enjoyable advertisements.

Bonobos not always as tolerant as generally believed: the plot thickens…
In Planckendael Wild Animal Park (Belgium), researchers have been observing a group of bonobos and have found that the differences between chimpanzees and bonobos are not always as black and white as generally believed.

Video-tracking the effect of influenza infection on ferrets
Ferrets are the ideal animal model to assess influenza virus infection and pathogenicity as they display similar clinical symptoms to humans such as sneezing, fever and lethargy.