Many people are fascinated by human behavior. Why do we act the way we do? How is our behavior influenced, or measured? And why is behavioral change so difficult?
Researchers in ethology are interested in understanding all aspects of animal behavior. We have highlighted some great examples of Animal Behavior Research on our Behavioral Research Blog.
Serotonin is a busy neurotransmitter, influencing processes as memory, mood, emotion, appetite, and sexuality. A prime role for this neurotransmitter is social behavior, across a variety of species; humans, rodents, primates.