How to build a usability lab?
Usability testing is an essential part of user centered design processes. It is necessary to evaluate prototypes. So how do you build a usability lab? This how to will help you out!
Smile like you mean it
Of all human expressions, a smile is the most universal. But can you tell which smile is real and which is false?
How to master automatic Facial Expression Recognition
Many researchers have turned towards using automated facial expression recognition software to better provide an objective assessment of emotions.
Understanding the digital world at the Social Media Lab
In this unique lab, technology is applied to understanding user experience, behavior on social media, and much more.
Using facial expression analysis during a musical experiment
Music affects people, that's for sure. But to what extent varies per person. To measure facial expressions during a musical experiment, FaceReader Online is the easy-to-use tool.
The role of explicit bias in working with depressed cardiac patients
Using simulated medical encounters, Dr. Crapanzano and her team measured the influence of bias in the medical students' diagnosis and treatment plans for a patient presenting as mildly depressed.
World Cup success and emotions
Recent scientific research shows that emotional expressions like anger and happiness matter in being successful in the group phase of the soccer World Cup.
Measuring consumer responses to chocolate and images
Researchers all over the world are trying to find ways to measure real consumer responses and behavior.
Package testing - Emotional journey in packaging research
A product package should help consumers make a quick decision. Donata Tania Vergura and Beatrice Luceri from the University of Parma, Italy investigated different packaging designs.
Facial expression analysis in video content marketing
This study shows that emotions in company messages or advertisements could be used to build and measure brand value. This measure can thus be added to social media metrics guidelines to assess success rate.