Natasja Bogers
Marketing Communications Specialist (UX) & Conference Coordinator at Noldus Information Technology, Content Creator
Why measuring behavior is awesome (+3 examples to prove it)
As ways to behave are numerous and we are a curious species, people have been measuring behavior for centuries now. So, why is measuring behavior awesome? These 3 examples prove it.
Three UX Lab examples with the latest UX research tools
A UX Lab is used for usability testing and user experience research. Users are observed in a specific environment while interacting with a product or system. Most UX research is conducted in state-of-the-art UX labs.
Many ways to measure behavior
So what kind of behavior can you measure? We haven't had time to follow all five behavior research tracks but here are a few highlights of the first conference day.
3 White Papers and Case Studies on Psychology Research
Research into understanding human perception has been around for centuries. At Noldus, we have dedicated ourselves to make the best tools to advance human behavioral research for 30 years and love to share our knowledge!
How innovative solutions advance your behavioral research
Good behavioral research requires good methods, and good tools. Three Noldus customer stories display how innovative solutions have advanced their behavioral research.
3 Emotional studies with FaceReader
Many researchers have discovered FaceReader as a tool for their research. These 3 recent studies with FaceReader show how emotion data helps you to better understand human-human, human-machine, and human-product interactions.
Why you want to know if your customers are bored, and how to find out
As emotions run through everyday life, facial expression analysis is often used in consumer and behavior research. With FaceReader 7.1 you can now detect affective attitudes as well.
Best consumer behavior conferences to attend in 2016
Every year thousands of meetings and conferences are organized worldwide. To make things easy for you we've sorted out some of the best consumer behavior conferences to attend in 2016.
Shopping behavior analysis- improving the shopping experience at airports
The retail industry is currently booming in some regions, and with travel such an important part of modern life, so is the retail industry at airports. Learn more about consumer buying behavior by reading this blog post.