measure-disgust-gut-wrenching-movies

Consumer behavior research in the spotlight: consumption behavior

Why do we drink less when watching gut-wrenching movies? How does exposure to moral violations influence consumption?
evaluating-ergonomics-in-healthcare

Evaluating ergonomics in healthcare – paramedics

The chance that a paramedic suffers an injury is 3x higher than other occupations. Because of the global health worker shortage, we need to make sure these professionals are taken care of.
direct-observations-adolescence

Direct observations help develop effective interventions in adolescence

Presenting a study in which family and friendship dynamics in adolescence were observed in order to develop more personalized interventions that prevent problem behaviors and adjustment issues.
useful-consumer-neuroscience-tools

Useful consumer neuroscience tools

Marketers track consumer behavior and try to understand it by learning more about the magic buy button.
what-biometric-research

What is Biometric Research?

Biometric research is the study of subconscious processes related to attention, cognition, emotion, and physiological arousal.
unobtrusive-observations

Unobtrusive observations

Would you like to learn more about how to build an AudioVisual lab? Check out this ‘how to’ guide! Read tips & tricks to learn more!
7-tips-set-up-coding-scheme

7 Tips to set up a coding scheme

The coding scheme or ethogram determines what data you collect and is, thus, an essential part of your behavioral study. Tips to set up a coding scheme (+free white paper with all 7 tips to set-up your coding scheme).
effectiveness-simulation-in-healthcare

Evaluating the effectiveness of simulation in healthcare

Teamwork is important in many occupations but it is crucial when working under pressure. Most of us can only imagine how stressful it could be when working as a fire fighter or operating room nurse.
highlights-2018-behavioral-research

Highlights of 2018 – behavioral research around the world

Read this blog post to get quick access to all the highlights of 2018 from Noldus IT and its community, the Measuring Behavior 2018 conference, various other conferences, and our Behavioral Research Blog articles.
how-to-build-a-usability-lab

How to build a usability lab?

Usability testing is an essential part of user centered design processes. It is necessary to evaluate prototypes. So how do you build a usability lab? This how to will help you out!