how-use-facereader-lab

How to use FaceReader in the lab

Are you interested in using automatic facial expression analysis in a standardized lab setting? Here are 5 tips to get you started!
who-best-product-representative

Who is the best product representative?

We all have our favorite celebrities, then there are those we love to hate. Who would you want to pay to represent your product or brand?
measuring-flow

Measuring flow

Real time measurement techniques like FaceReader might be the key to measuring flow in real-time.
emotion-analysis-decision-making

Emotion analysis can be beneficial to researchers in decision making

David Schindler and colleagues developed a software, µCap (muCap), which is capable of creating a link between video footage and phases of the experiment, suitable for automated analysis in FaceReader.
how-to-optimize-facial-expression-analysis

5 tips to optimize your facial expression analyses

Are you involved in emotion recognition and facial expression analysis? These 5 tips will guarantee the best results!
persuasion-advertisements-facial-expresssion

Behavioral techniques to empower consumers: resisting persuasion by controlling

The role of facial expression in resisting enjoyable advertisements.
behavioral-science-journey-consumer-studies

The man in the maze: A behavioral science journey into consumer studies

As a researcher, one of my biggest thrills was being able to predict how someone was going to behave, especially without asking him or her.
measuring-visitor-behavior

Location is everything: Measuring visitor behavior

Want to know where the action is? Interested in getting real-time feedback about a conference, concert, or event hotspots? Read more about the Crowd Emotion Monitor app.
measuring-creativity-at-the-grunberglab

Measuring creativity at the GrunbergLab

In the GrunbergLab in Amsterdam, I read Arnon Grunberg’s upcoming release. Two researchers hooked me up: sensors on my left hand, rib, chest, and of course the famous head cap to measure my brain activity.
social-interaction-task-couples

Measuring experiential, behavioral, and physiological outputs

In a romantic relationship, it is undoubtedly important to show support when one’s partner shares his or her accomplishments and positive life events.