We all have our favorite celebrities, then there are those we love to hate. Who would you want to pay to represent your product or brand?
Real time measurement techniques like FaceReader might be the key to measuring flow in real-time.
David Schindler and colleagues developed a software, µCap (muCap), which is capable of creating a link between video footage and phases of the experiment, suitable for automated analysis in FaceReader.
The role of facial expression in resisting enjoyable advertisements.
As a researcher, one of my biggest thrills was being able to predict how someone was going to behave, especially without asking him or her.
Want to know where the action is? Interested in getting real-time feedback about a conference, concert, or event hotspots? Read more about the Crowd Emotion Monitor app.
In the GrunbergLab in Amsterdam, I read Arnon Grunberg’s upcoming release. Two researchers hooked me up: sensors on my left hand, rib, chest, and of course the famous head cap to measure my brain activity.
In a romantic relationship, it is undoubtedly important to show support when one’s partner shares his or her accomplishments and positive life events.
A commonly used assay for assessment of fear in animals is the novel environment test.In this test, an animal is placed in an arena for a particular time period and behaviors are scored.
Communication studies have shown that breaking bad news is best be done immediately and with clear wording. What is the best step forward?