Location is everything: Measuring visitor behavior
Want to know where the action is? Interested in getting real-time feedback about a conference, concert, or event hotspots? Read more about the Crowd Emotion Monitor app.
Measuring creativity at the GrunbergLab
In the GrunbergLab in Amsterdam, I read Arnon Grunberg’s upcoming release. Two researchers hooked me up: sensors on my left hand, rib, chest, and of course the famous head cap to measure my brain activity.
Measuring experiential, behavioral, and physiological outputs
In a romantic relationship, it is undoubtedly important to show support when one’s partner shares his or her accomplishments and positive life events.
How to measure emotions in pigs
A commonly used assay for assessment of fear in animals is the novel environment test.In this test, an animal is placed in an arena for a particular time period and behaviors are scored.
Healthcare communication - dealing with emotions
Communication studies have shown that breaking bad news is best be done immediately and with clear wording. What is the best step forward?
Relational Agents: the use and testing of avatars for HCI
Relational Agents (RAs) are computer constructs designed to interact with humans in a way that promotes the long-term formation of social and emotional bonds.
Predicting Advertising Effectiveness: Facial Coding of 120.000 Video Frames
The advertising and marketing companies have just received a new addition to their repertoire of the neuromarketing tools – automated coding of facial expressions of basic emotions.
Classroom observations including facial expression analysis
Internet and technology usage, including computers, tablets, and mobile phones, has increased exponentially in the past few years.
Five tips on how to measure facial expressions
It may sound very simple, but recording video and playing it back enables more detailed analysis of facial expressions.
Top 5 Consumer behavior research on the Behavioral Research Blog
Observational research is becoming more and more popular in consumer science and market research. From on-site behavioral observations in supermarkets to advanced multimodal lab studies.