effects-negative-campaigning-emotions

The effects of negative campaigning on emotions

Do people display different emotions when they watch a commercial with or without negative campaigns? Sabine Dennert shares her findings in this guest blog post.
how-botulinum-toxin-affects-facial-expression

How botulinum toxin affects facial expression

For the past twenty years, the demand for cosmetic procedures to the face has increased drastically. New technologies have become available that make it possible to look ‘better and younger’.
what-biometric-research

What is Biometric Research?

Biometric research is the study of subconscious processes related to attention, cognition, emotion, and physiological arousal.
facial-expressions-emotions-children

Analysis of facial expressions of emotions in children

The study described in this guest blog post focuses on the facial expressions of emotions induced by affective stimuli in children aged between 7 and 14.
facial-expressions-likeliness-buy

Can facial expressions and emotional reactions predict likeliness to buy?

Think about some of your favorite holiday foods – what are they? Maybe gingerbread, candy canes, or pies?
automatic-facial-expression-recognition

How to master automatic Facial Expression Recognition

Many researchers have turned towards using automated facial expression recognition software to better provide an objective assessment of emotions.
facial-expression-analysis-musical-experiment

Using facial expression analysis during a musical experiment

Music affects people, that's for sure. But to what extent varies per person. To measure facial expressions during a musical experiment, FaceReader Online is the easy-to-use tool.
world-cup-success-and-emotions

World Cup success and emotions

Recent scientific research shows that emotional expressions like anger and happiness matter in being successful in the group phase of the soccer World Cup.
package-testing

Package testing - Emotional journey in packaging research

A product package should help consumers make a quick decision. Donata Tania Vergura and Beatrice Luceri from the University of Parma, Italy investigated different packaging designs.
facial-expression-video-content-marketing

Facial expression analysis in video content marketing

This study shows that emotions in company messages or advertisements could be used to build and measure brand value. This measure can thus be added to social media metrics guidelines to assess success rate.