Why you should use FaceReader Online for your human behavior research
Facial expression analysis can help to get objective insights into the emotions of humans. A great tool to use for this is FaceReader Online.
The relevance of emotions on the evaluation of a transactional website
A UX test is a method of evaluating a product or service by having users test it. Researchers studied how emotions influence opinions about a website by conducting UX tests.
How to build a consumer behavior research lab?
In order to get off to a good start, it is best to describe the research or tests that are going to be performed in detail.
Anxiety and Autism
The EU-AIMS and AIMS-2-TRIALS projects have carried out some interesting studies teasing out the causes of anxiety in children with autism.
The influence of ad-evoked emotions on brand attitudes
Can brand authenticity generate positive emotions among consumers and turn into a positive brand attitude?
Entrepreneurs’ facial expressions & emotional contagion during investor pitches
What is the influence of emotions in a decision-making process? Dinkla and Liebregts wondered if displaying joy and emotional mimicry play a role during pitches.
Do your emotions and moods change as you get older?
Are emotions affected differently for younger than for older people? Researchers used FaceReader to complement self-assessments and objectify mood changes to answer this question.
Investigating facial expressions in autism and borderline personality disorder
Within two specific populations researchers investigated the role of facial expressions on social interactions.
The role of entrepreneurs’ facial expressions to gain financial support
As an entrepreneur, attracting financial support is essential to get your start-up of the ground. How can positive facial expressions help to be more successful in a funding pitch?
Measuring consumer choice behavior
Two recent projects provide new insights into how best to measure the choices that we make.