Relational Agents: the use and testing of avatars for HCI
Relational Agents (RAs) are computer constructs designed to interact with humans in a way that promotes the long-term formation of social and emotional bonds.
Predicting Advertising Effectiveness: Facial Coding of 120.000 Video Frames
The advertising and marketing companies have just received a new addition to their repertoire of the neuromarketing tools – automated coding of facial expressions of basic emotions.
Classroom observations including facial expression analysis
Internet and technology usage, including computers, tablets, and mobile phones, has increased exponentially in the past few years.
Three examples of autism research studies
Knowledge is the key to developing a better understanding of autism. Researchers often observe and code behavior in combination with other research methods.
Emotional responses, heart rate & more: measuring consumer behavior
As a consumer, you have to make many different choices. Which peanut butter do you want? Which potato chips are the healthy choice?