facial-expression-analysis-in-advertisements

The value of facial expression analysis in advertisements

José Chavaglia Neto and José António Filipe investigated the effect of one commercial on consumer emotion. They asked consumers to watch this commercial related to a specific brand.
marketing-market-research-blogs

Marketing and market research blogs

Learn all about gamification in marketing, facial expression analysis, and the difference between self-report, qualitative research, and unobtrusive observations.
video-recording-children-asd-home

Video-recording children with ASD in-home

Anne Kirby and colleagues studied sensory and repetitive behaviors among children with autism spectrum disorder (ASD). 32 children with ASD participated.
implementing-tailored-activity-programs

Implementing Tailored Activity Programs

Tailored Activity Programs (TAP) have been shown to have significantly reduce behavioral occurrences in dementia patients and improve engagement and positive behaviors.
in-home-video-recordings

In-home video recordings provide measure for more objective comparisons

Edelson and her colleagues from the Nestlé Research Center in Sweden studied parent-child interactions during meal time using in-home studies.
declared-vs-revealed-data

Declared vs revealed data

How do consumer researchers get valuable data? Consumer and market researchers can turn to observation and experimentation to observe consumers. Declared vs. revealed data.
understanding-adolescent-emotions

Understanding adolescent emotions

How are adolescents’ emotions socialized by mothers and close friends? A recent study focuses on dealing with depression in adolescence.
children-autism

Become and stay aware about children with autism

Autism is a developmental disability that remains with a person for his or her whole life. The World Autism Awareness Day tries to bring awareness to this growing health concern.
how-use-facereader-lab

How to use FaceReader in the lab

Are you interested in using automatic facial expression analysis in a standardized lab setting? Here are 5 tips to get you started!
who-best-product-representative

Who is the best product representative?

We all have our favorite celebrities, then there are those we love to hate. Who would you want to pay to represent your product or brand?