Predicting Advertising Effectiveness: Facial Coding of 120.000 Video Frames
The advertising and marketing companies have just received a new addition to their repertoire of the neuromarketing tools – automated coding of facial expressions of basic emotions.
How to analyze nurse-patient consultations
Efficient and effective communication is necessary in doctor-patient as well as nurse-patient consultations.
Video tracking of children with autism
Automated video tracking is a valuable tool for studies on animal models of autism (ASD). Diagnosis of ASD is based on behavior alone in humans, so naturally, behavior is an important part of human as well as rodent studies.
Robot-child interactions – helping children with autism learn skills
Human-Computer Interaction research may go a lot further than just evaluating an office worker interacting with a stationary computer or laptop.
Classroom observations including facial expression analysis
Internet and technology usage, including computers, tablets, and mobile phones, has increased exponentially in the past few years.
Five tips on how to measure facial expressions
It may sound very simple, but recording video and playing it back enables more detailed analysis of facial expressions.
Top 5 Consumer behavior research on the Behavioral Research Blog
Observational research is becoming more and more popular in consumer science and market research. From on-site behavioral observations in supermarkets to advanced multimodal lab studies.
Human-robot interaction: Can you trust a robot?
How do you know if someone with whom you do business is telling the truth? When buying something from a stranger, we are trying to determine if he or she can be trusted, either consciously or unconsciously.
How to observe adolescents in a classroom
In puberty, both boys and girls have to make choices about what to do, what to wear, how to act, who to date, etcetera, etcetera.
Observations of surgeons as a tool to assess competency
Medical doctors receive extensive education and training before and during their time spent working at a hospital or clinic.